About the Role Keeta is looking for a sharp, data-savvy operator who knows how to unlock growth in a merchant ecosystem. As Merchant Operations Manager – Merchant Growth, you won't be managing accounts day-to-day — you'll be the person who figures out why a merchant segment is underperforming, designs the intervention, and proves it works. This role sits at the intersection of analytics, strategy, and merchant insight. You'll work closely with merchant-facing teams, but your output is upstream: frameworks, playbooks, and growth levers that scale. If you've worked in platform operations, marketplace growth, or consulting where your job was to diagnose merchant or partner performance and design targeted solutions — this is built for you. What You'll Do Find and Activate Growth Levers - Identify underexploited growth opportunities across merchant segments — through traffic patterns, conversion gaps, menu performance, and campaign data. - Design and test targeted interventions: traffic optimization, promotional mechanics, menu restructuring, and operational improvements. - Build merchant segmentation frameworks that enable more precise, higher-impact strategies at scale. Turn Data into Merchant Insight - Analyze behavioral and performance data to surface actionable patterns merchants and internal teams can act on. - Develop and optimize marketing campaigns across in-app and external channels, using analytics to improve ROI. - Run structured experiments (A/B tests, pilots) and translate results into scalable playbooks. Stay Sharp on the Market - Track competitor strategies, pricing models, and platform dynamics to sharpen your growth recommendations. - Translate market intelligence into practical guidance for merchant optimization and positioning. Drive Cross-Functional Execution - Partner with Product, Marketing, Engineering, and Merchant Management to move from insight to implementation. - Own end-to-end delivery of growth initiatives — from diagnosis and design to rollout and measurement. What We're Looking For Required - Proven experience in platform operations, marketplace growth, merchant success, or a strategy/consulting role with a merchant or partner focus. - Strong analytical foundation — comfortable with Excel, BI tools; able to build a case from data. - Experience designing or managing growth programs with measurable outcomes. - Strong communicator who can translate complex analysis into clear recommendations for both internal stakeholders and external partners. - Fluent English; cross-border collaboration is part of the job. What Will Set You Apart - Experience in food delivery, on-demand platforms, or e-commerce marketplaces. - Background that combines analytical rigor with a client or partner-facing lens — you understand how merchants think, not just what the numbers say. - Track record of identifying non-obvious growth levers and getting cross-functional buy-in to act on them. - Comfort with ambiguity and structured problem-solving — you define the question as often as you answer it.